Hotel Guest Lobby Communication System
Customer: Yarrow Resort Hotel & Conference Center
Park City, Utah
Goal: Enhance the ability to locate meeting rooms and build awareness of
the property’s bar & restaurant
Situation
The Yarrow Resort Hotel & Conference Center, located in Park City, Utah, is a 181-room
hotel with 12,000 sq ft of banquet space which includes 11 meeting rooms. The Yarrow
offers travelers ski packages and plays host to many events, like the Sundance Film
Festival, in its banquet facilities. With the large number of visitors mixed between
families on vacation and business travelers using the banquet facilities, the property
needed a communication solution that could be rapidly re-purposed to meet the needs
of each of these guest types.
Solution
EscapeWire Solutions, a RidgeLogic Select Reseller Partner, was selected by the
Yarrow to design and deploy a rich media communication solution and to train the
staff on how to maintain the system on their own. The solution includes two NEC
AccuSync LCD displays powered by one SceneStudio digital signage appliance using
an Extron video distribution box. A 46” display is located in the front lobby and
a 32” display is in the hallway near the banquet and meeting rooms. EscapeWire authored
two multimedia scenes which are changed out by the staff as the banquet schedule
dictates. Prior to a banquet the staff updates a Microsoft Word document with the
name and location of each event at the property that day and the message is displayed
on a portion of the LCD display while another region is used to promote the bar
and restaurant. When there are no banquets scheduled the content is changed to a
loop featuring the on-premises bar and restaurant and local attractions in historic
Park City.
Benefits
The event listings have helped visitors more quickly find their way without having
to seek out a staff member, allowing them to conveniently get to the desired location.
It has also helped build awareness of the property’s bar and restaurant and in general,
enhances the Yarrow’s image. The content on the displays is themed with the seasons
and the multimedia content lends a professional look that fits in well with the
rustic look-and-feel of the lobby area.