Event Listing System
Customer: Milwaukee County War Memorial Center
Milwaukee, Wisconsin
Goal: Enhance facilities image and help people find their way
Situation
Milwaukee County War Memorial Center, located on the shores of Lake Michigan in
Milwaukee, Wisconsin, is a memorial dedicated to honoring the War Dead of WWII.
The main building, a stunning architectural achievement of renowned Finnish-American
architect Eero Saarinen, stands as a fitting memorial to those who have served in
the U.S. Armed Services.
The War Memorial Center is host to many corporate events and weddings and helping
visitors find their way to their functions has always been provided. Early on static
reader boards were used and then as LED tickers became popular they were installed
to help drive more awareness of the event listings. Recently the LED tickers began
to fail and the War Memorial Center decided that the attractiveness of a digital
signage-based solution would enhance the venues appearance as visitors walked through
the entrance.
Solution
The War Memorial Center determined they needed to find a digital signage solution
that was easy to operate yet sophisticated enough to impress visitors. To help their
search for the right software solution and equipment the War Memorial Center reached
out to Robert Munger of Munger Technical Services, a RidgeLogic Select Reseller
Partner.
Munger Technical Services has sold a number of digital signage software applications,
so identifying the right package was a very quick proposition. SceneStudio Pro was
selected because it’s optimized for use in a single location, is economical, very
easy-to-use and capable of displaying impressive multimedia content. To round out
the solution a 42” LG LCD display was selected and placed on a wall mount at eye
level as visitors enter the main building. The War Memorial Center used an existing
PC as the media player which helped them come in under budget.
The event coordinator, not a graphic designer, updates the displays message each
week in just 15-minutes. Event listings are enhanced by placing images next to each
listing that help describe the event, making it more noticeable and esthetically
pleasing to viewers.
Results
The staff at the War Memorial Center is extremely pleased with their SceneStudio
digital signage solution. The entryway display is more noticeable than previous
solutions, meaning more people get help finding their event, and the content on
the display is very impressive which fits in perfectly in a building that is renowned
for its architectural achievement.